We are monie.ka and James. Girl and Boy. Austrian and English. We are creatives at heart with a strong drive in what we believe in. Together we create a special spark.
We met over a decade ago. From the day our paths crossed it took us a mere fortnight to decide that we would leave our old lives behind. Ambitious and focused on starting a future together. Since then we lived in many different countries from Austria to Germany, Australia to the UK. Before we founded hard graft we dedicated ourselves to creative positions at renowned fashion houses such as Vivienne Westwood and big Advertising & Design Agencies including Publicis and JWT.
We are a 21st century couple. We are the owners of a 21st century brand.